Here we are, finally!

The new progettocaffeina website took a long time to take shape.

I gradually discarded words and drafts, struggled with ideas that didn’t suit me as I tried to focus on a system that would also reflect the evolution of the business, systematizing everything that had been done almost behind the scenes for over twenty years and that the narrow confines of the previous label—press office, PR, and events—struggled to contain. And then no, a tone of voice that was too institutional did not suit us, not for telling our story.

Along with the website, our collective blend is also making its debut, a collective mix of professionals and companies that I have long tried to understand how to make coexist constructively and which we hope will give a different flavor to your projects, just as it gives us new energy.

What you see is the result of immense and passionate work, carried out in a thousand places and at all hours of the day and night. Over time, it has fostered new relationships and skills, with an eye to the future and to the world. Always.

I chose the image on the homepage because it already contained all of this. I see it every day from my desk, a precious gift from a client who, years ago, asked me for advice in an area that I did not officially deal with. It took time to… really see.

Here, on a regular basis, we will tell you what we do and how we do it.

And now… we’ll be waiting for you at the bar!